From "Tailored" to "Bespoke"

Mrs. Snob has always fought with exactly how to describe the process behind Snappy Caps.  "Custom" and "hand-made" have been the two words most-used but never seemed quite right, never "Le Mot Juste."

As so often happens, after months of mulling over how we talk about her caps, a mental update struck with a spark yesterday as I strolled into Hy-Vee to grab some lunch.  "Tailored" arrived sight unseen and shortly afterward, "Bespoke" followed.

Of course, 'spoke' stuck out of that like a neon glow.  Tres Bonne.  So, in my English major geekdom, I walked around pretty pleased with myself for a good portion of the day and thinking...

"I've got your Gustave Flaubert right here."  

Of course, I said that to Susan and she said, "What?  Oh...  That's not that funny."